Apex text messages

Always Invert, effective October 23, 2026

What they are

Apex is software for mortgage loan officers, made by Always Invert. Apex texts the people who use it, loan officers and Always Invert staff: replies in conversations they start with Apex, notices about their work in Apex (a lead replied, a quote is ready), and delivery checks of Apex's texting.

How you opt in

Text START to (650) 334-1367 to get Apex texts from Always Invert. Msg frequency varies. Msg & data rates may apply. Reply HELP for help, STOP to opt out. Terms and Privacy Policy.

Texting the keyword START to that number is the only way to opt in. Apex users find it here, through "Text messages" on the Apex sign-in page. Apex answers once: "Apex: you're subscribed to Apex texts from Always Invert. Msg frequency varies. Msg & data rates may apply. Reply HELP for help, STOP to opt out." Apex never texts a number that has not opted in.

How you opt out

Reply STOP at any time; Apex answers once, "Apex by Always Invert: you are unsubscribed and will get no more texts. Reply START to opt in again.", and sends nothing more. Reply START to opt in again.

Help

Reply HELP at any time; Apex answers "Apex by Always Invert: for help, email george@always-invert.com. Msg frequency varies. Msg & data rates may apply. Reply STOP to opt out." Or write to george@always-invert.com.

Terms

Always Invert sends Apex text messages to people who use Apex (loan officers and Always Invert staff): replies in conversations they start, notices about their work in Apex (a lead replied, a quote is ready), and delivery checks. Message frequency varies. Message and data rates may apply. Reply STOP to stop receiving texts and HELP for help, or contact george@always-invert.com. Carriers are not liable for delayed or undelivered messages.

Privacy

No mobile information is shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent are not shared with or sold to any third party. See the Privacy Policy.